Authored by: The WayPath CRM Team Introduction In today’s noisy and crowded buyer’s market, forward-looking organizations need to focus on what really matters – the customer. They know that the modern-day customer is digitally savvy and well-informed. They also understand the importance of speaking the customer’s language, and they make an effort to manage their […]
Authored by: The WayPath CRM Team What are the key responsibilities of a data architect? The Salesforce Data Architect is responsible for designing, implementing, and managing the data architecture within Salesforce. The Data Architect works closely with stakeholders to determine solutions to promote system efficiency, scalability, and performance. What does this mean for our customers? […]
Authored by: The WayPath CMS Team In a world that is quickly moving towards , the more efficient, relevant, and valuable you can be to your patients, the more your practice will thrive. What Is a Healthcare Content Management System? At its most basic, a CMS is a platform that helps you manage your website. […]
Richmond, VA — WayPath, a boutique customer experience consulting firm, has been named an Inaugural Partner with Brightspot, a leading, world-class content management system (CMS). Through this expanded partnership, WayPath will continue to work alongside Brightspot to deliver the ultimate experience for customers looking to create robust, professional, and personable digital experiences for their end […]
Authored by: The WayPath CRM Team In business, we often talk about staying ahead of the curve. But how about setting the curve and going straight to the head of the class with a first-class CRM? Salesforce is more than just a customer relationship management (CRM) platform. It’s a comprehensive suite of tools designed to […]
Authored by: The WayPath CRM Team When it comes to choosing a customer relationship management (CRM) system, two of the most popular options on the market are Salesforce and Microsoft Dynamics 365. Both platforms offer a range of features and benefits, but how can you decide which one is right for your organization? As product […]
Authored by: The WayPath CMS Team In an ever-evolving digital marketing world, the need for some form of a Digital Asset Management platform is one that most marketers can agree on. In choosing a technology partner, presumptions and asking the wrong questions can lead to costly pitfalls. In this article, we will look at anticipating […]
