Authored by: The WayPath CRM Team Introduction In today’s noisy and crowded buyer’s market, forward-looking organizations need to focus on what really matters – the customer. They know that the modern-day customer is digitally savvy and well-informed. They also understand the importance of speaking the customer’s language, and they make an effort to manage their […]
Authored by: The WayPath CRM Team In the realm of U.S. public sector data management, the role of Customer Relationship Management (CRM) is significant. Microsoft Dynamics 365 is an integrated CRM platform designed to empower organizations in managing citizen data and drive informed decision-making. Discover the power of Microsoft Dynamics 365 for your government organization. […]
Authored by: The WayPath CRM Team The customer relationship management (CRM) implementation process involves centralizing, unifying, and harmonizing all communications between a company and its customers. Achieving a successful CRM implementation takes a healthy dose of thought and effort. If you’re on the fence as to whether it’s worth the effort, consider the following: The […]
At some point, most businesses face situations where they outgrow their old software or encounter compatibility issues that force them to reevaluate their needs, and it’s no different for CRM software. Customer relationship management (CRM) data migration can be a complex process, requiring numerous steps to ensure a successful transition from your old CRM software […]
Authored by: The WayPath CRM Team The market for customer relationship management (CRM) software and tools is growing quickly. In 2019, the global CRM market revenue was 42,707 million dollars. In 2021, it rose to 52,856 million dollars. Now, the global CRM market is expected to reach USD 157.53 billion in value by 2030, up […]
Authored by: The WayPath CRM Team Customer Relationship Management (CRM) platforms are designed to help businesses manage communications with customers. But CRM software isn’t just for the private sector. Identifying the best CRM for government agencies can vastly improve the numerous ways the public sector connects to citizens. CRM can automate workflow, manage stakeholder communications, […]
Authored by: Jeff Hansen, Lead CMS Architect Many of our clients often find themselves managing a multitude of websites. Often these sites serve distinct purposes but there are often benefits to considering consolidating these multiple sites into one authoritative site. Some of the advantages of consolidation include cost savings, ease of management, streamlined maintenance, strengthened […]