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A Comprehensive Guide to Microsoft Dynamics 365 CRM

Microsoft Dynamics 365 CRM: A Comprehensive Guide

Authored by: The WayPath CRM Team Introduction In today’s noisy and crowded buyer’s market, forward-looking organizations need to focus on what really matters – the customer. They know that the modern-day customer is digitally savvy and well-informed. They also understand the importance of speaking the customer’s language, and they make an effort to manage their […]

Latest Blog Posts

Unlocking Operational Efficiency with a Modern Content Management System 

Discover how investing in a next-generation, cloud-based CMS can drive near-term and long-term gains for your business in an uncertain environment  Authored by: Jeff Hansen, Lead CMS Architect In today’s highly competitive and unpredictable business landscape, companies are constantly seeking ways to do more with less. A cloud-based, headless content management system (CMS) can be […]

Salesforce Pros and Cons For Your Business

In today’s fast-paced, fiercely competitive business environment, building strong customer relationships is essential. A robust Customer Relationship Management (CRM) system empowers organizations to streamline their processes, enhance customer interactions, and drive sustainable growth.  In this comprehensive guide, we delve into the power of Salesforce CRM, how it can revolutionize your business operations, and how WayPath’s […]

Salesforce CRM: Your Guide to the Essentials

Discover the Versatility and Impact of Salesforce CRM in Driving Business Growth  Authored by: Mike Meadows, Senior Salesforce Developer Introduction  In the fast-paced and fiercely competitive business environment of today, building strong customer relationships is essential for success. A robust Customer Relationship Management (CRM) system empowers organizations to streamline their processes, enhance customer interactions, and […]

Salesforce: Speed to Market

Authored by: The WayPath CRM Team Customer experience technology is constantly evolving, with new innovations emerging at a rapid pace.  Products and services have ever-decreasing life spans and newer, better projects emerge at a quickening pace.  Additionally, customer expectations are solidified by the experiences from leading companies— people expect Amazon or Apple levels of customer […]

The Salesforce Data Architect

Authored by: The WayPath CRM Team What are the key responsibilities of a data architect?  The Salesforce Data Architect is responsible for designing, implementing, and managing the data architecture within Salesforce. The Data Architect works closely with stakeholders to determine solutions to promote system efficiency, scalability, and performance.   What does this mean for our customers?  […]

Woman looking at monitor_healthcare_CMS WayPath Consulting

How to Select the Best CMS for Your Healthcare Organization

Authored by: The WayPath CMS Team In a world that is quickly moving towards , the more efficient, relevant, and valuable you can be to your patients, the more your practice will thrive. What Is a Healthcare Content Management System? At its most basic, a CMS is a platform that helps you manage your website. […]