Microsoft Dynamics 365 is a comprehensive solution used by many different types of businesses. In the enterprise or for companies that need to integrate complex data from a range of sources, it offers a way to break down silos and align processes, bringing CRM and ERP functions together in the cloud to enable a scalable, highly adaptable ecosystem.
But as with all software and solutions, Microsoft Dynamics 365 has advantages and disadvantages. It is an excellent solution for some businesses, but that does not mean it’s suitable for all. Today, we will review Microsoft Dynamics 365 benefits, Microsoft Dynamics 365 disadvantages and determine what kinds of businesses will benefit the most from it.
What is Microsoft Dynamics 365
In a nutshell, Microsoft Dynamics 365 is a collection of third-party SaaS services and apps that companies can configure, customize, and leverage to enable a high-performance ecosystem. Essentially, it functions as an interconnected CRM, ERP, and productivity suite that integrates your unique processes, data, and business logic.
For any large enterprise that relies on a distributed workforce, field teams, or disparate global branches, Microsoft Dynamics 365 connects people, processes, and policies to ensure end-to-end alignment, even when facing rapid change or sudden scale.
What Business Problems Can Microsoft Dynamics 365 Address?
Being able to rapidly respond to changing customer demands and always having up to date information is critical in today’s fast paced world. Microsoft Dynamics 365 provides a competitive advantage by bringing all that together into one place for access anytime, anywhere.
This application also gives you the ability to provide frontline employees with the information they need when they are working directly with customers.
Tired of manually hunting through different applications, email inboxes or file shares trying to find the right piece of data? This solution allows users to easily find what they are looking for regardless of where it lives, connecting the information you need to the people doing the work.
This application provides tools that allow your employees to be more productive and responsive with customers to help them meet their goals. The open platform also provides flexibility by allowing customers to customize their experience so they are empowered in how they personally use Dynamics 365.
How Does This Solution Compare To Other Options?
There are many CRM solutions available in the market today, both on-premises and cloud-based that compete for your attention – but Microsoft Dynamics 365 is unique in its capabilities and approach to providing a complete business solution. One of these reasons includes how it provides a new level of user productivity versus traditional CRMs, which typically require a lot more IT involvement. Some examples include:
With on-premises CRM applications, you need to setup servers and purchase additional hardware as well as manage backup and recovery processes that can be complex. Additionally, if you want some functionality from another application such as Office 365 , you would have to install it before any user can use it. All of that makes end-user access highly complicated as you have to account for many different types of licenses and manage these environments from an IT perspective, which is time consuming and costly.
With Microsoft Dynamics 365 , all the servers are maintained by Microsoft in the cloud, so there’s no hardware or backup process necessary on your part. That gives you one less concern to worry about! This also allows every user to be productive right away since they just need a browser or even mobile app without having to wait for IT help so they can get to work right away. And if you ever decide you want access to another Microsoft application such as Office 365 , it’s already installed so users can immediately begin using it after sign up with a few clicks.
Most on-premises CRM solutions are often difficult to customize due to their complex architecture which requires a high degree of internal development resources, making it costly and time consuming. What’s more is that even after you’re done implementing, they can be hard to maintain on an ongoing basis.
In contrast, this cloud-based application allows for faster time to value since Microsoft constantly releases new features with each update. This ensures your customer engagement solution always meets your evolving needs by constantly responding to the business environment while also providing a path for future growth. By eliminating customizations required in traditional CRMs thanks to its clean interface and flexibility, Dynamics 365 makes it easy for non-technical users such as marketers or sales people without developer help to quickly customize their views and dashboards using the easy-to-use visual interface.
In addition, Microsoft has a dedicated services organization that works with customers to resolve issues they encounter as well as recommend new functionalities for future updates based on your needs and business requirements. This is best of both worlds: agility and speed from a cloud platform combined with an experienced team of consultants that will help you get the most out of Dynamics 365.
Benefits of using Microsoft Dynamics 365
In today’s fast-paced business landscape, agility is essential. Microsoft Dynamics 365 benefits users with end-to-end connectivity that enables fast response to changing needs, accelerating time-to-value, and helping companies move forward with confidence.
Microsoft Dynamics 365 benefits include:
- It is integrated with the Microsoft products you and your teams already love.
- The Low-code platform is easy to use and configure to your exact needs.
- Develop your own apps on the platform or integrate the third-party apps you already use.
- Offers a virtually endless range of integration capabilities, including complete feature sets as well as à la carte tools.
- The cloud ecosystem allows users to connect to company systems from any device over the internet.
- From finance to marketing, sales, meetings, and customer service, all business processes are fully integrated and work seamlessly together.
- AI-powered workflow automation capabilities.
- Access powerful analytics and business intelligence as data from all sources is consolidated into a single source of truth.
- Fully scalable to your needs, whether you are growing or downsizing.
- Since it’s built on the Azure platform, Microsoft Dynamics 365 leverages the highest security standards and is fully compliant with GDPR and other data privacy legislation.
Microsoft Dynamics 365 Disadvantages
Along with Microsoft Dynamics 365 advantages, there are also a few caveats:
- It takes some training to get up to speed on all functions. Most user complaints state that the interface is not very user-friendly out of the gate.
- The system itself and some customizations can be quite costly. Per-user monthly costs range from $50 to $200 or more. Take advantage of a demo or a trial before you buy to ensure it’s the right solution for your needs and budget.
- The mobile app is a bit glitchy and does not offer all features. Some users report having difficulty connecting to certain apps and tools while using the mobile app.
- Data storage limits are very low, and you’ll likely need to purchase more, which adds to your total cost of ownership (TCO).
Microsoft Dynamics 365 Summary
Once you’ve considered all the Microsoft Dynamics 365 pros and cons, the benefits, cost implications, and complexities of configuration and deployment, it should be easy to determine whether the solution is right for you. You’ll want to ensure the cost balances out with the business value and that it will be easy for your employees to adopt.
Growing companies, SMEs, and global businesses need a way to simplify and streamline their efforts to enable efficiency, visibility, and growth. Properly configured, Microsoft Dynamics 365 can help you accomplish this. Ultimately, the best way to ensure you’re maximizing your investment is to work with a Microsoft Dynamics 365 specialist that can help you configure and customize an ecosystem that suits your needs.
All in all, Microsoft Dynamics 365 provides excellent potential to streamline the line of business, enable increased agility for companies, and reduce costs throughout the organization. Microsoft Dynamics 365 pros and cons aside, only you can decide whether it’s right for you or not.
Learn everything you wanted to know about Microsoft Dynamics 365 in our comprehensive guide.