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CCM Consulting Services: How to Choose the Right One

Authored by: The WayPath CCM Team In days gone by, the way businesses communicated with their customers can be likened to a “one-way street.” Most

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CRM Article Gears

How the combination of CRM and CCM drives operational efficiency 

Authored by: Cass Mieczakowski, Director of Engineering Customer Communication Management (CCM) and Customer Relationship Management (CRM) are interconnected platforms that play key roles in enhancing

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6 Key Metrics for Measuring Operational Efficiency in Customer Communication Management

By: Cass Mieczakowski, Director of Engineering Customer Communication Management (CCM) is a critical aspect of enhancing customer experiences and driving operational efficiency for businesses. Thus,

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OpenText Exstream Consultation: Does My Organization Need It?

Authored by: Cass Mieczakowski, Director of Engineering Customer Communications Management (CCM) empowers organizations to deliver memorable customer experiences across multiple touchpoints. To maximize CCM effectiveness,

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What is OpenText Exstream? A Comprehensive Guide for Organizations

What is OpenText Exstream? A Comprehensive Guide for Organizations

Authored by: Cass Mieczakowski, Director of Engineering Smart companies understand that their customers are changing, and therefore, their customer communications strategies and tactics need to

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A Guide to CCM for Financial Services

A Guide to CCM for Financial Services

Like any good relationship, clear and regular communication is vital in the realm of financial services. Today, your customers have so many choices as to

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doctor holding phone | WayPath

CCM for Healthcare Organizations: A Complete Guide

Healthcare is a topic that’s been in the headlines for all the wrong reasons in the last two years. Who can forget those heartbreaking scenes

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3 people with headsets on | Customer Communications Management Software | WayPath Consulting

How to Choose the Best Customer Communications Management Software

Customer communication management software (CCM software or CCM solutions) simplifies and improves communications between an enterprise and its customers, prospective customers, and business partners. In

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CCM Consulting Services: How to Choose the Right One

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Top 7 Finance CRMs: Best Tools for Financial Services

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