Communication Design and Redesign

Revolutionize how you connect with your customers— reduce complaints and missed connections with our customer communication management (CCM) design or redesign services.

Communication with your customers is essential to the success of your business.

How you create, deliver, store, and retrieve communications will pave the way to the longevity of customer relationships. A WayPath Communication Redesign will identify gaps in your current process and show you how to operationalize the recommendations while saving thousands of dollars and months of time.

Our expert team of Customer Communications Management (CCM) and Digital Experience Platform (DXP) specialists focus on the design and implementation of websites, and as a service to our prospective clients, we will analyze your current documents to benchmark them and suggest areas for improvement.

Reap the benefits of our CCM design or redesign process

Increase customer satisfaction and retention

Improve call to action response rates

Lower fulfilment costs

Provide brand consistency across messages

Boost digital adoption rates

Appeal to a diverse customer base and increase accessibility

Create lasting connections with your customers through streamlined communicatins and processes.

Tackle common challenges

High inbound calls due to customer frustration

Outdated, inefficient communications

Brand misalignment

Lack of policy updates across all communications

Lack of experience in legacy applications

CCM Design andRedesign Essentials: Questions to Start the Conversation

WayPath can help you assess the right questions to ask when seeking a customer communication management (CCM) design or redesign while examining your existing processes to help identify where improvements should be made.

  • Is the design/redesign part of any larger project or program that requires coordination, such as an overall brand refresh?
  • Do you know the size of your existing forms inventory?
  • How long does it typically take to deploy a new communication or update an existing one?
  • Do you have brand and style standards?
  • How many output channels do you have/need? (email, physical mail, DocuSign, archive-ECM)
  • Will you need content to be rewritten as part of the design or redesign?


Learn more about CCM on our blog

How the combination of CRM and CCM drives operational efficiency 

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What is OpenText Exstream? A Comprehensive Guide for Organizations

Learn how we can help you convert hundreds of forms while transitioning from a legacy system to a cutting-edge framework.