Adobe Creative Cloud (Adobe CC) is a powerful and versatile assortment of applications and services ideal for photography, videography, design, web development, and digital document experiences. This comprehensive digital toolkit is considered the gold standard in professional design software. It includes over 20 industry-leading applications and mobile apps like Photoshop, InDesign, Illustrator, Adobe Premiere Pro, Acrobat Pro, InCopy, Behance, and Lightroom.
“But does my organization need Adobe CC?”
Consider this:
Virtually every department in your company – from sales, operations, and customer communication management, to web development, engineering, digital marketing, and content management – relies on creativity and design to achieve its goals.
But to effectively harness the power of creativity, the right tools are critical. Adobe CC provides a plethora of tools that bring creativity to your fingertips. Moreover, it’s available as a service (hence the “Cloud”), so there’s no need to buy expensive individual software licenses. Simply pay a monthly subscription fee to take advantage of the Adobe CC creative suite, plus extra storage and access to Adobe’s extensive font library.
What is Adobe Creative Cloud?
Adobe Creative Cloud is a suite of applications that work together to enable you to design, edit, manage, publish, and share your work. Adobe Creative Cloud also provides features that allow you to create on the go with access to your work from anywhere. Essentially, it provides all the tools you need in one place and gives your business a path toward a streamlined workflow.
Adobe Creative Cloud Apps
Adobe Creative Cloud includes several applications and services that allow you to get creative, make changes to your work, and collaborate with others. Some of these applications include:
Adobe Photoshop
Photoshop is a powerful application that provides you with editing features for photos, illustrations, and designs. You can use Photoshop to edit images in several ways, including removing the background, changing the crop, and adding specialized filters.
Adobe Illustrator
Adobe Illustrator is an application that enables you to edit vector artwork. It’s a great solution for building line drawings and illustrations. While Photoshop enables you to edit existing images, Illustrator allows you to create new images from scratch.
Adobe InDesign
InDesign is a page layout software that enables you to create layouts for magazines, brochures, newspapers, and books. You can also use InDesign for advertisements, posters, and flyers.
Lightroom CC
Lightroom is a photo-management application that allows you to organize, edit, and share your photos. This application also enables you to create a library of your work accessible on your mobile device.
Adobe Premiere Pro
Premiere Pro is a video editing application that allows you to edit together multiple kinds of media–video, audio, images, and graphics–into one cohesive piece.
Adobe Acrobat DC Pro
Acrobat DC Pro enables you to create and edit PDF files. You can also capture, reuse, and repurpose content from different sources, including images and text, or create and edit forms.
Now that we’ve shared some of the most popular Adobe Creative Cloud applications, let’s look at some things that they can help you accomplish.
5 Creative Things To Do with Adobe Creative Cloud
Adobe CC is so comprehensive and feature-packed that you can do hundreds of things with it. Here are five things recommended by the creative geniuses at WayPath!
1. View, Sync and, Modify Your Work Via the Adobe CC Mobile App
With the Adobe CC mobile app (available on iTunes and Google Play), you can modify your current designs and incorporate new ideas into existing projects on the go.
You can sync your files, view them on multiple devices, and share them with others to collaborate. When you need to make changes or improvements to a project, you can use the Adobe CC mobile app to see your work from any device.
2. Find the Right Fonts To Enhance Your Brand’s Personality
With Adobe Fonts, you can access, download, and use thousands of fonts in any project or app. Choose from different font packs to build your brand, boost your social media presence, or improve your UI/UX designs. You can even use the fonts offline (once activated). All your edits will be reflected once you’re online.
3. Review Your Brand Content in Real-time
With Adobe CC, you can easily review everything from written content and photos to videos and website designs. Collaboration is a breeze, and the suite allows real-time reviews and feedback so that you can make any necessary changes faster. You can also view all changes, edits, and commentary immediately after they’re added.
4. Modernize Your Creative Assets with Animations
With Adobe CC, you can easily create animations to up the “wow factor” of your website and other creatives. Use Photoshop or Illustrator to sketch figures or backgrounds, or use the in-built templates. Try After Effects or Animate to create life-like characters or 3D objects to boost your brand’s presence for the web, TV, film, or mobile.
5. Tell Memorable Brand Stories with Professional-quality Photos, Videos, and Audio
Grab your audience’s attention with powerful brand stories studded with amazing photos, videos, and sound effects. With Lightroom, one of the most popular tools in the CC suite, you can effortlessly create and share vibrant photos across any device, any time. If video is your storytelling medium of choice, explore Premiere Pro or Premiere Rush – two amazing tools to transform raw footage into polished films and videos that stand out from the crowd. Then leverage the power of audio content with Adobe Audition. With its comprehensive feature set, you can accelerate video production workflows and audio finishing and deliver a refined mix with flawless sound output.
Leverage the Power of Adobe CC with WayPath
These are just five of the hundreds of cool things you can do with Adobe CC to unlock your brand’s value. It’s the leading creative suite on the market and with good reason. But if you’re not sure which tools you need, why, or how to best use them at scale, get in touch with us. We can show you how you can extract the most value out of your Adobe CC investment. Visit our website or call +1-804-368-6226.
